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Gabriella Devoy

Content Writer & Creative

Helping independent brands tell their stories through succinct copy and engaging content, with experience across lifestyle, interior and jewellery e-commerce businesses.

Services

Copywriting

Successful in realising creative concepts and adapting tone of voice to produce succinct and creative copy for multi-channel digital content.

Social Media Management

Helping you to establish and grow your social presence with content that speaks to your audience and reflects your brand.

Shopify Support

Proficient in Shopify management, offering product and content uploads, page design, collection merchandising, SEO implementation and ad-hoc support.

Partnerships

An eye for identifying suited brand and influencer partnerships to fit your campaign objectives, align with your brand values and reach your target audience.

Written Work

2024 Interior Trends That Will Take Over Your Instagram This Summer

Though we’re big believers in investing in timeless pieces and generally like to stand firm against fleeting trends, we can’t help but stay up to date with what’s hot in the world of interiors. We’ve done our homework, and these are the trends we think will fill your feeds this summer…

I’m An Interior Designer And This Is How I Style An Inviting Guest Bedroom

I have rounded up my top tips on how to style and decorate a guest bedroom to be practical, welcoming and a little luxurious – minus the effort and expense…

The Month Of The Diamond; The Magic Of An Old Cut

With the month of the diamond upon us, we’re shining a spotlight on our collection of old cuts. Old Mine cut diamonds are such a special choice when investing in diamonds, here’s why…

Clients Include

Kind words…

  • “Gabriella is a joy to work with; calm and collected with a creative flair, she brought both innovative ideas and a reassuring presence to our team. As a small and busy business it was a huge relief to know that Gabriella had all aspects of content marketing and the social media strategy under control and she was a real asset in developing and delivering our influencer marketing programme. "

    Jodie, Birdie Fortescue

  • "Gabriella has been a game-changer for Elphick & Co. She is very well versed in the needs of aspirational ecommerce businesses, and can turn her hand to Klaviyo, Shopify edits, copywriting and wider marketing activities. She fully understands the subtle nuances of our client profile and knows exactly how to pitch both copy and aesthetics accordingly. I would highly recommend her to any lifestyle business looking for copywriting, email marketing, social media or Shopify support."

    Katherine, Elphick & Co

  • "I have been working with Gabriella for a year now and she has been incredibly helpful and organised. She has a wonderful way about her - she gets on with the work, always understands the brief and conceptualises creative ideas for email marketing campaigns. She is also very capable with Shopify which is very helpful when updating your website - I cannot recommend Gabriella enough."

    Lucy, Minka Jewels